Get a Quora invite now before you miss the next web revolution

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A whole new game is being played as you read this. If we are in the Information Age, I am predicting that this would be this age’s major web milestone. Meet Quora.com – the site that is softly starting a whole new revolution in information sharing online. You need a Quora invite to join though […]

Freelance Copywriting Tip – How to spot a bad client in 60 seconds

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10. Wants to know your fee BEFORE seeing your work 9. Wants a quote before explaining scope of work 8. Keeps repeating ‘it’s a very simple job’ (NOT)

Christmas Tree Made of Toblerone Chocolate in Dubai, UAE

Christman Tree Made of Toblerone Chocolate

A Christmas Tree made of chocolate Here’s a treat on the occasion of Christmas for all my blog readers in Abu Dhabi, Dubai, UAE and around the world… a Christmas tree made of Toblerone chocolates… treating chocoholics since 1868. Enjoy! I had taken this picture last year at the Unlimited Power Online Conference at the […]

Choosing a corporate blogging platform? 10 reasons why WordPress is better for business than Blogger

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So many businesses are ready to enter the blogging world. The first question is where to blog? Should it be Blogger (owned by Google) or WordPress (open source CMS as well as free blogging service)? What’s the difference? What’s good from a marketing and advertising person’s point of view? I blog on Blogger as well […]

If you can write words, does it make you a copywriter?

copywriting is a fine art and profession

Copywriting is not about stringing together fancy words. It’s about establishing and staying true to a brand’s personality that resonates with its target audience. It’s about persuading prospects with words. It’s ‘salesmanship in print’, not greeting-card poetry. Copywriting is hard work. Being a good communicator is a basic minimum skill a good copywriter must have. […]