An interesting post has been put up by Richard Abbott on the Campaign Middle East blog – we’re having The great tobacco debate there. I have provided a few reasons why publications should and do refuse to publish ads that encourage the fatal habit of smoking. Some of the most reputed publications in the world [...]
All posts in category Marketing
Tobacco Advertising: Will you do it? Or will you say ‘No’?
Posted by Farrukh Naeem on October 16, 2006
http://www.farrukhnaeem.com/2006/10/16/tobacco-advertising-will-you-do-it-or-will-you-say-no/
Social Responsibility: Is it about black & white ads and a few cents in charity?
What exactly is social responsibility for a business? Does an arms manufacturer’s donation to the Peace Corps make bombs safer? Does a tobacco company’s lung cancer funding make cigarettes healthier? Does a brewery’s TV spot against drunk-driving reduce alcoholism? Does an offshore oil company’s documentary on marine life, save it? As creative writers, designers and [...]
Posted by Farrukh Naeem on February 13, 2006
http://www.farrukhnaeem.com/2006/02/13/social-responsibility-is-it-about-black-white-ads-and-a-few-cents-in-charity/